{"id":95408,"date":"2025-01-28T13:43:14","date_gmt":"2025-01-28T13:43:14","guid":{"rendered":"https:\/\/myplantgarden.com\/?page_id=95408"},"modified":"2025-02-10T16:04:08","modified_gmt":"2025-02-10T16:04:08","slug":"2025-events","status":"publish","type":"page","link":"https:\/\/myplantgarden.com\/en\/2025-events\/","title":{"rendered":"2025 events"},"content":{"rendered":"

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Myplant \u2013 9th Edition<\/h5>\n

Events
\n<\/strong>emotions, trends, exchange<\/h2>\n

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Inspirations, trends, innovations, settings, fashion shows, workshops, and demonstrations showcasing creativity, beauty, sharing, and business: as always\u2014and now more than ever\u2014Myplant confirms itself as the ultimate trend book of the green world.<\/p>\n

The \u2018place to be,\u2019 offering the most valuable experiences of engagement, sharing, participation, and knowledge through stunning setups, immersive settings, ateliers, photo shoots, show cooking, celebrations, competitions, awards, and open workshops.<\/p>\n

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MANY INITIATIVES AND EVENTS<\/h2>\n

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19 \u2013 20 \u2013 21\u00a0 FEBRUARY 2025<\/h3>\n

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EVENTS PAVILION 8<\/strong><\/span><\/h2>\n

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FLOWER FRAMES<\/strong><\/span>\u00a0 |\u00a0 A01<\/strong><\/span><\/h3>\n

Eight gigantic frames at the entrance of the pavilion transform the fair entrance into a spectacular set. The botanical structures become architectural backdrops, composed and decorated by several internationally recognized flower design schools: Ivan Berg, Federfiori, Fondazione Minoprio, Floos, Le Mani Parlano, Laboratorio Idee, Officina delle Piante, and Iza Tkaczyk<\/strong>. A strong and profound message emerges, celebrating the power of beauty in its natural form.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95680″ media_width_use_pixel=”yes” uncode_shortcode_id=”119075″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”251604″]<\/p>\n

RESTAURANT & LOUNGE: a new culinary experience\u00a0 |\u00a0 L01<\/strong><\/span><\/h3>\n

BioQitchen<\/strong>, the green catering service of the HQ Food and Beverage group<\/strong>, exclusively manages the restaurant in Pavilion 8 and the service for the Press & Buyers Lounge, ensuring a unique culinary experience focused on quality and sustainability for exhibitors, clients, and visitors. Exceptional partners include Lungoparma<\/strong>, a brand that elegantly embodies Parma’s winemaking tradition, with experts available to assist guests, and Piadinaif<\/strong>, a brand that has redefined the concept of piadina, turning it into an authentic and refined taste experience. All of this is set in a lush green scenography designed by DGreen<\/strong>, in collaboration with Verbeek<\/strong> and Pratosintetico Italia<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95418″ media_width_use_pixel=”yes” uncode_shortcode_id=”734432″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”176235″]<\/p>\n

COLORTREND, by VM DESIGN – Vincenzo Antonuccio and Marilena Calbini \u00a0|\u00a0 F05<\/strong><\/span><\/h3>\n

Marilena Calbini and Vincenzo Antonuccio<\/strong>, among the top ten floral designers in the world, present ColorTrend<\/strong>, a display of color trends in eight vertical installations featuring bands of colors in chromatic combinations. Four of these installations are dedicated to inspirations for the upcoming spring\/summer season, while the other four focus on next fall\/winter trends. These trends have been carefully studied by the designers, complementing vases, ribbons, flowers, and objects to create a journey that begins with fashion and crosses through art and design.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”93952″ media_width_use_pixel=”yes” uncode_shortcode_id=”177672″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”602810″]<\/p>\n

FLORAL DEMONSTRATIONS, and FASHION SHOWS\u00a0 |\u00a0 G19<\/strong><\/span><\/h3>\n

The D\u00e9cor District, curated by Marco Introini<\/strong> and Rudy Casati<\/strong>, is the renowned and vibrant international arena for floral and botanical decoration and creativity. It serves as the stage for contests, photo shoots, runways, workshops, debates, and masterclasses led by top decoration experts, floral design ateliers, industry collectives, and trendsetters. Powered by EUROFLORA.<\/strong><\/p>\n

DISCOVER THE PROGRAM<\/strong><\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95951″ media_width_use_pixel=”yes” uncode_shortcode_id=”160879″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”116653″]<\/p>\n

WEDDING AREA\u00a0 |\u00a0 E30<\/strong><\/span><\/h3>\n

With Weddingflowers – a collaboration between Charles Lansdorp, Myplant, the specialized magazine White Sposa<\/em>, Floweracademy.it, Dini Holtrop, MPS Group, and Chrysal International – the focus is on wedding ceremonies celebrated through immersive sets and stunning runway shows.<\/p>\n

The program also includes meetings with industry professionals, wedding planners, venue managers, and a major international conference on the relationship between weddings and sustainability.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95384″ media_width_use_pixel=”yes” uncode_shortcode_id=”168251″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”195282″]<\/p>\n

FLOWER COUTURE\u00a0 |\u00a0 G17<\/strong><\/span><\/h3>\n

Haute couture meets floral design in a collaborative platform led by Aya Vloet, a San Francisco-based flower designer with Japanese roots. A celebration of beauty, elegance, and the rich fusion of botany, textures, and artistry.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95722″ media_width_use_pixel=”yes” uncode_shortcode_id=”290451″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”128611″]<\/p>\n

CONCEPT FLOWERS SHOP_GALLERY\u00a0 |\u00a0 E14<\/strong><\/span><\/h3>\n

A true gallery of artworks born from the creativity of L’Ecole des Fleurs<\/strong>: paintings and wall decorations made with vegetation and recycled materials transform into unique pieces of furniture and decor, for an interior design that creates beauty through circularity and celebrates the florist as a craftsman, creative, and versatile artist.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95699″ media_width_use_pixel=”yes” uncode_shortcode_id=”106803″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”142630″]<\/p>\n

L\u2019OFFICINA DELLE PIANTE \u00a0|\u00a0 A25<\/strong><\/span><\/h3>\n

A preview of the upcoming decorative and floral trends identified by BLOOM\u2019S and exclusively interpreted for Myplant by L\u2019Officina delle Piante by Annette Gottmann. Exceptional flowers and cosmopolitan creativity in an effervescent choreography, with workshops dedicated to floral decorations and wedding floristry, and a session focused on florist marketing. In collaboration with Blumissima e Decorum.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_separator sep_color=”,Default”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_column_text uncode_shortcode_id=”905730″]<\/p>\n

EVENTS PAVILION 12<\/strong><\/span><\/h2>\n

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GARDEN CENTER NEW TREND\u00a0 |\u00a0 G01 – K08<\/strong><\/span><\/h3>\n

Eighth Edition of the Must-Visit Event for Garden Center. This internationally successful concept develops the theme of \u2018Happy Wellness\u2018,<\/em><\/strong> focusing on the connection between well-being, health, and nature. Organized in four thematic areas featuring specific plant families and presented in attractive exhibition solutions, it explores the latest trends in gardening, from sustainability and technology to discovering solutions that can improve retail performance.<\/p>\n

At the center of La Piazza (the square), a relaxing and welcoming space designed for people, families, and pets, you’ll find a must-have refreshment point, designed to offer an appealing alternative for retail locations that may not have one. Organized by ed. Laboratorio Verde, Erica Cherubini, and Myplant<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”93970″ media_width_use_pixel=”yes” uncode_shortcode_id=”407528″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”195755″]<\/p>\n

BBQ SHOW COOKING\u00a0 |\u00a0\u00a0 Outdoor Area<\/strong><\/span><\/h3>\n

In the dedicated exhibition area, some of the most prestigious brands in the sector showcase their flagship models. The BBQ, a central element of outdoor living, takes the spotlight in the outdoor area connecting Pavilions 12 and 16, with demonstrations, workshops, and live show cooking for special recipes.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”93982″ media_width_use_pixel=”yes” uncode_shortcode_id=”141996″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”209037″]<\/p>\n

TREE CLIMBING, ARBORICULTURE, and MOTORGARDEN\u00a0 |\u00a0 Outdoor Area<\/strong><\/span><\/h3>\n

An outdoor area between Pavilions 12 and 16 dedicated to live demonstrations, technical sessions on tree preservation, cutting, and safety evaluation, as well as hands-on trials of intervention methods, accessories, tools, equipment, and machinery. Featuring Michael Curwen, a multiple award-winning tree climbing champion. In collaboration with Formazione 3T<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_separator sep_color=”,Default”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_column_text uncode_shortcode_id=”131873″]<\/p>\n

EVENTS PAVILION 20<\/strong><\/span><\/h2>\n

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LANDSCAPE AREA\u00a0 |\u00a0 <\/strong><\/span>C09<\/strong><\/span><\/h3>\n

The heart of this special area is dedicated to landscape architecture and green public and private space regeneration professionals. It includes materials exhibitions, meetings, and roundtable discussions, with opportunities for dialogue and exchange over the three days of the event. The area is created in collaboration with Arch. Sabina Antonini – EN Space network<\/strong>, coordinator of the in-depth initiatives, with participation of AIAPP, AIDI, ASSO.IMPRE.DI.A., Associazione Italiana Direttori e Tecnici Pubblici Giardini, Fondazione Minoprio, Green City Italia, PPAA<\/strong>, internationally renowned designers, professionals, garden masters, and many other guests.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”93994″ media_width_use_pixel=”yes” uncode_shortcode_id=”138434″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”190615″]<\/p>\n

SPORTSGROUNDS\u00a0 |\u00a0 E40<\/strong><\/span><\/h3>\n

Developed in collaboration with major institutional organizations in the sector, including FIGC, ISCS, Federcalcio Servizi, LND Impianti, FIDAL, FITP, FIR, FIG, AITG, Coni Lombardia, CSI<\/strong>, in collaboration with Kulture Multimedia<\/strong> and media partnership with TSport \/ Sport&Impianti<\/strong>, Verde Sportivo- Sportsgrounds hosts a schedule of events with businesses, leagues, associations, and federations, grounds managers, international greenkeepers, PPAA, designers, experts, technicians, sports clubs, builders, agronomists, green suppliers, and sports facility managers.[\/vc_column_text][vc_button button_color=”accent” border_width=”0″ link=”url:https%3A%2F%2Fmyplantgarden.com%2Fen%2Fverde-sportivo%2F|target:_blank” button_color_type=”uncode-palette” uncode_shortcode_id=”209871″]Visit the dedicated page[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95399″ media_width_use_pixel=”yes” uncode_shortcode_id=”890573″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”424843″]<\/p>\n

\u2018MYPLANT GARDENS\u2019 DESIGN COMPETITION AWARD | C09<\/strong><\/span><\/h3>\n

The announcement of the winning project for the sixth edition of the creative contest “Uno Spazio di Vita\u201d – a Life Space – aimed at the redevelopment of a green area at Niguarda Hospital in Milan, adjacent to the Spinal Unit, managed by the Spazio Vita Niguarda Onlus social cooperative. Organized by Fondazione Minoprio, in collaboration with Myplant, AIAPP, and under the patronage of the Order of Architects PPC of the Province of Milan, curated by Arch. Umberto Andolfato (AIAPP).[\/vc_column_text][vc_button button_color=”accent” border_width=”0″ link=”url:https%3A%2F%2Fmyplantgarden.com%2Fen%2Fconcorso-di-progettazione%2F|target:_blank” button_color_type=”uncode-palette” uncode_shortcode_id=”159981″]Discover the contest[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”95391″ media_width_use_pixel=”yes” uncode_shortcode_id=”958257″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”142740″]<\/p>\n

\u2018CITY FOR GREEN\u2019 AWARD\u00a0 |\u00a0 Conference Room M<\/strong><\/span><\/h3>\n

On February 21st, at 9:30 AM, the 25th edition of the \u2018La Citt\u00e0 per il Verde\u2019 Award will be presented, organized by Il Verde Editoriale publishing house. This is the only national acknowledgement awarded to municipal administrations, public entities, private structures for public purposes, and volunteer associations for their work in creating, enhancing, maintaining, and redeveloping green spaces.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”94007″ media_width_use_pixel=”yes” uncode_shortcode_id=”535927″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”112678″]<\/p>\n

WEGREEN – UGM\u00a0 |\u00a0 G33<\/strong><\/span><\/h3>\n

Seminars, meetings, and a conference on technological and digital innovation for tree monitoring. New tools and experiences will be compared, organized by key players in the construction, creation, maintenance, and management of urban and suburban green spaces.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”94013″ media_width_use_pixel=”yes” uncode_shortcode_id=”379474″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”266104″]<\/p>\n

PP.AA. PROJECT\u00a0\u00a0<\/strong><\/span><\/h3>\n

A new edition of the international exhibition dedicated to best practices in public green space design, management, and maintenance, in collaboration with the Italian Association of Directors and Technicians of Public Gardens.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_separator sep_color=”,Default”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_column_text uncode_shortcode_id=”645142″]<\/p>\n

IN THE PAVILIONS<\/strong><\/span><\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image media=”94025″ media_width_use_pixel=”yes” uncode_shortcode_id=”148945″ media_width_pixel=”250″][\/vc_column][vc_column width=”3\/4″][vc_column_text uncode_shortcode_id=”532285″]<\/p>\n

MYPLANTECH<\/strong><\/span><\/h3>\n

A guided path marked on a map that identifies the products and solutions shaping the future of the horticultural and floricultural sector through innovation, technology, and sustainability.[\/vc_column_text][vc_button button_color=”accent” border_width=”0″ link=”url:https%3A%2F%2Fmyplantgarden.com%2Fen%2Fmyplantech-2025%2F” button_color_type=”uncode-palette” uncode_shortcode_id=”856166″]Discover the companies[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_separator sep_color=”,Default”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_column_text]<\/p>\n

#Staytuned<\/strong><\/span><\/em><\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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