Myplant – XI edition
Events, emotions, trends, sharing
Inspirations, trends, innovations, settings, fashion shows, workshops, and demonstrations celebrating creativity, beauty, sharing, and business: as always, and more than ever, Myplant confirms itself as the giant trend book of the green industry.
A true “place to be”, offering the most valuable experiences of involvement, sharing, participation, and knowledge with scenographies, settings, ateliers, photo shoots, show-cooking, celebrations, contests, awards, and workshops.
MANY INITIATIVES AND EVENTS
17 – 18 – 19 FEBRUARY 2027
EVENTS PAVILION 8
GREEN BOULEVARD – Hall 8 aisle E
A green avenue extending over 100 meters interprets and narrates different types of sustainable urban landscapes through five scenic settings. A space that brings together aesthetics, functionality, and creativity becomes an invitation to reflect on the relationship and connection between the environment, natural resources, cities, social interaction, and innovation.
MY DÉCOR – Hall 8 stand M20
A reference point for floral decoration, My Décor is a grand green stage and runway: colour, beauty and elegance set the pace for exclusive fashion shows, floral creations and creative crossovers. An environment of absolute charm where new aesthetic codes, expressed naturally, are born and established, featuring creative ateliers, masters of Italian and international floral decoration, and stylists.
Curated by Marco Introini and Rudy Casati.
MY LANDSCAPE – Hall 8 stand A40
Since the first edition of Myplant & Garden, My Landscape, in collaboration with EN Space network, has established itself as a key meeting point for discussion and the search for innovative design solutions for outdoor spaces, with a central focus on greenery as the main feature.
This platform is configured as a true urban regeneration laboratory, mainly oriented towards the specific needs of Public Administrations and designers and landscape architects.
PROJECT GALLERY – Hall 8 stand A40
Project Gallery, curated by Sabina Antonini, EN Space network, building on the success achieved this year, will return next year with a new selection of projects and key players.
On display, projects in the construction phase with the presence of the respective designers at the fair for the entire duration of the event, for direct dialogue with manufacturers to test solutions on site.
The trade fair is designed to respond to the real needs of design, offering performance data, certifications and application cases.
WEDDING FLOWERS – Hall 8 stand G37 K38
“Wedding flowers” is a powerful collaboration between Myplant & Garden, WhiteSposa / The Real Wedding, and Floweracademy. The platform continues to expand every year, offering a beautiful blend of exhibition areas, artistic installations, special events, fashion shows, live demonstrations, and hands-on workshops.
It is the place where wedding planners, floral designers, suppliers, photographers, stylists, and influencers discover fresh ideas, floral innovations, and trend-setting arrangements created with the finest flowers from participating growers and breeders.
EVENTS PAVILION 12
NEW HORTI HUB – Hall 12 stand M30
New Horti Hub: an immersive thematic area dedicated to representing the entire production chain of the horti-floricultural sectors.
The hub is organised along a linear path that guides visitors through the different stages of production, from genetics to the finished product, with a focus on technological innovations and sustainable developments.
A project by Myplant & Garden with HortiLab.
In collaboration with Edizioni Laboratorio Verde; Media partners: Agriflortec and Greenup.
TREE CLIMBING, ARBORICOLTURA and MOTORGARDEN
Outdoor area between Halls 12 and 16 dedicated to live demonstrations and technical sessions on tree protection, pruning and safety assessment, as well as practical trials of intervention techniques and the use of accessories, tools, instruments and machinery for arborists, tree climbers and forestry workers.
Curated by Formazione 3T.
EVENTS PAVILION 20
MY GREEN SPORTS – Hall 20 stand G40
My Green Sports, the area dedicated to the project on Green Sports at Myplant & Garden, continues to grow year after year, confirming its role as a key meeting point for Institutions, Federations, Clubs, companies and industry professionals.
A place for discussion on sports facilities and playing surfaces, with a particular focus on innovation.
Key topics for sports facilities will be addressed, from sustainability to the ecological transition, from certifications to sustainable irrigation, from infrastructure to energy efficiency, from the quality of playing surfaces to safety, right through to technological innovation.
SISTEMA FORESTA – Hall 20 stand A39
Sistema Foresta is an absolute first in Italy: there is currently no exhibition sector specifically dedicated to the sustainable and integrated management of forests, urban forestry, and agroforestry.
This gap leaves operators, institutions, research bodies, and the market without a dedicated point of reference — a need that Myplant & Garden 2027 addresses with an exclusive new format.
TREE CLIMBING, ARBORICULTURE, and MOTORGARDEN
Hall 20 stand A45 B46
Indoor area within the exhibition hall dedicated to live demonstrations and technical sessions on tree protection, pruning and safety assessment, intervention methods, and the use of accessories, tools, equipment and machinery.
In collaboration with Formazione 3T.
WEGREEN (UGM) – Hall 20 stand B29 C30
Seminars and conferences focused on technological and digital innovation in the monitoring, design, development, maintenance and management of urban and extra-urban green spaces. Experts and companies present tools and case studies, promoting green management based on multidisciplinary expertise, sustainability, transparency and the measurement of environmental impacts. An opportunity for dialogue and in-depth discussion among the leading stakeholders in the sector.
IN THE PAVILIONS
MY INNOVATION
A route through the exhibition halls, highlighted on a dedicated map, identifying green solutions and the most innovative technologies presented by exhibitors, guiding visitors in the discovery of excellence that is reshaping the future of green spaces in an efficient and sustainable way.