Since its first edition in 2015, Myplant & Garden has progressively expanded the sectors it represents and strengthened its international reach, establishing itself as the leading event for horticulture, garden, and landscape professionals. Over the years, companies, buyers, associations, institutions, and media have participated, broadening the exhibition’s scope and combining business opportunities with an increasingly wide-ranging dialogue on the sector’s key issues and transformations.

Today, Myplant is an international professional platform that connects the entire green supply chain: from research and production to design, from technology to distribution, right through the maintenance of public, private, and sports green spaces. The nine main sectors — nurseries, flowers, decoration, landscape, outdoor furniture, pots, garden care, services, and machinery — bring together complementary fields where products, expertise, and solutions generate new opportunities.

The product is not the only protagonist. Through meetings, conferences, initiatives, analyses, and research, Myplant fosters dialogue among companies, designers, technicians, researchers, associations, and institutions. Through the trade fair, it provides an insight into the market and highlights innovations, trends, and transformations, offering a forum for discussion and representation for the sector.

Greenery is no longer simply a product category: it is an economic dimension and an environmental, urban, social, cultural, and political issue. Quality of life, health and well-being, climate and resilience, biodiversity, urban regeneration, resources, technologies, and new consumption patterns run through the supply chains.

In this convergence between business and vision, Myplant consolidates its central role: a platform for networking and knowledge-sharing that connects worlds, interprets transformations, and helps to shape new scenarios for the future of the green sector.

CONSORTIUM