Myplant & Garden is the most important, complete and transversal trade fair for horticulture, landscape and garden in Italy. It takes place once a year in the biggest exhibition center in Europe: Fiera Milano Rho-Pero.
Myplant & Garden is an event that grows and develops constantly, and it has quickly become the landmark for all professionals in the industry in Italy. It has also gained more and more credit, attention and market on an international level.
This is confirmed by the record numbers that, in just 4 years, show the improvements in exhibition surface, in the participation of buyers from foreign countries and of visitors, in the numerous events and initiatives.
Myplant & Garden is the only trade fair in Italy that presents and promotes the whole green industry through its 8 macro-sectors (nurseries, flowers, decoration, landscape, machinery, services, garden care, pots). The aim for 2019 is to confirm once again the role of Myplant as the Italian landmark for the international green industry, thanks to its function of facilitator for networking, meetings and business opportunities, and to the participation of professional orders, associations, Italian universities, foundations, PPAA, companies, publishing houses, municipalities, collectives, consortiums and research centers.
Here are the main objectives for February 2019: make the innovations in the sector known, promote products and services, facilitate the best contacts, stimulate the opportunities of economic development, give value to excellence, trigger the dialogue between made in Italy and the rest of the world, offer opportunities for technical and professional updates.
At Myplant & Garden trends are born and developed, and the culture of the industry matures and prospers: the event is both the driving force of the industry and a privileged window whence to observe and catch its tendencies. Vegetation is synonymous with health, energy and care, but also economy, work, quality of life, research and sustainability.
In order to follow this process of growth, the 2019 edition of Myplant will give even more impulse to the research and selection of international buyers, will develop new themes relevant to the green industry, will enhance the return of Italian flower markets at the fair, will focus on the theme of decoration, will create special areas for machinery, landscape and greenbuilding, will consolidate the offer in an ever more complete and dynamic way, unique in the whole Mediterranean.
Myplant & Garden – International Green Expo is organised by V Group with the support of the Consorzio Myplant & Garden, formed by a group of companies that represent the sector.